If you’re going to launch your self-published book with Kindle KDP Select, make the most of it by running a promo with the kindle KDP Select free days you’re given each enrolment cycle. The self-pub community (including yours truly), is starting to think you might be better off not giving amazon exclusive digital publishing for a 90 day period (the requirement to use these promotion tools by entering into KDP Select—if not right now, then certainly in the near future—going “wide” with your release, across Barnes and Noble, iTunes, and Google Play (more on this in future post). But if you’re going exclusive to Kindle, which let’s face it, many of us still are, your initial release is your chance to get extra visibility by hitting the “Hot New Releases,” which you’ll get to stay in for 30 days, until those launch sales numbers cycle out of your ranking. This means more views, which means the opportunity for more sales.